
THE SWAY is an art studio that explores the expansion of perception
at the intersection of technology and art, using light and motion as its primary medium.
Under the slogan “New Spectrum of Light,”
we seek to reconnect space, structure, perspective, and emotion through light,
while moving fluidly between the digital and the physical realms.
Our works integrate a wide range of technologies and mediums capable of expressing light.
Each element is thoughtfully composed according to the conceptual intent and spatial flow of the project.
In these environments, audiences encounter immersive and poetic landscapes
shaped by light and the passage of time.
Inspired by the idea of “swaying,”
THE SWAY focuses not on fixed structures,
but on movement, transformation, and the resonance of sensation.
We propose light as both a sculptural language
and a medium that bridges memory and space.